Category: Interesting

Your Mission Statement and Why it Matters

What is your mission statement? Why does it matter? What does it have to do with social media for nonprofit organizations? Discussion about the mission statements of nonprofit organizations might seem to be a little bit lofty for a guy that helps NGOs with their social media strategy. We don’t see a lot of social media activity around missions, purposes,…

Twitter Tips

This article focuses on “micro-blogging”, specifically the 140 character limited, microblog platform, Twitter. Most of what I write in this blog has to do with what I’ll call “Blog Blogging”—that is, writing about posting articles on a traditional blog, like those that I build for my clients. Following, are some of my favorite Twitter tips for maximizing your microblogging impact.…

Dot Com, Dot U S, Dot C A, or Dot Net, Org, Co, etc.?

It is pretty well established that for most blogs and websites, most of the time, the “dot com” Domain Name suffix (TLD; Top Level Domain) is preferable to all others. There are a few circumstances where a country code TLD is preferred, but even then, it is always advisable to secure the .com extension too. But what happens when you can’t…

Getting ready to blog? How much should it cost?

How Much Should a Blog Cost?

I suspect that if you are reading this post, you’ve begun researching this question. I also suspect you may be pretty confused by now at the range of prices you’ve seen! Setting up, and maintaining a blog can literally cost zero dollars. I’ve also seen articles by very reputable organizations, that suggest you need to spend about $20,000 a MONTH…

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